In 2013, the SoMe (Social Media) Awards recognized DelMain Analytics for our work on social media for Molly’s Fund. We were honored to be named as finalists in three categories: 1. In the Trenches, 2. Just ‘Cause and 3. Dream Team.
What are the SoMe Awards?
The SoMe (Social Media) Awards honors the best social media campaigns from marketing agencies, in-house teams, and freelancers from across the Unites States. Now in its 5th year, the awards are an opportunity for those to celebrate accomplishments made to help themselves or their clients in the ever growing world of social media.
What We Did
We focused on three specific online communities: Facebook, Pinterest, and the Molly’s Fund blog. We started posting relevant, encouraging content every single day and interacting with fans and followers. This helped us go from zero to 4,500 repins on Pinterest, from 1,000 to 12,000 Facebook likes, and from 800 to 2,500 average pageviews per blog post -- all in less than a year. Put another way, we grew followers and engagement levels by more than 1,000%.
As part of our eligibility for the SoMe awards, DelMain Analytics and Molly’s Fund created a 3-minute YouTube video detailing the campaign objectives and results.
"Working with Dan and his team from DelMain Analytics over the past 3 years he has been able to provide measurable results to the age old statement: We all know that marketing works- we just do not know what half of that budget is wasted! That’s where the team from DelMain Analytics can really make a difference in how you track, spend and then verify the results of those very precious marketing dollars. Dan and his team took the time to understand who our client is and which would be the best way for us to communicate with them through the many different social media platforms. The DelMain Analytics team started by showing us how to build a solid foundation by creating a well thought out plan that would drive all of our SEO and then provide us with the analytics to verify our successes and a few misses. The results to date are amazing as we watch our growth on Facebook along with the all the other social media formats, our increased website visibility has driven increased website traffic resulting in very personal connection with our clients. There easy to work with style along with great communication skills resulted in excellent results in a short period of time for us. The team is awesome and I highly recommend them to take your Social media and SEO to the next level."
- David L. Szyplinski, Director (former)